SORAN SHARES HIS STRUGGLES IN NEW SINGLE RELEASE - ‘WAY UP’

 

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SORAN SHARES HIS STRUGGLES IN NEW SINGLE RELEASE - ‘WAY UP’

"This is one artist to watch, for sure... Soran proves his undeniable talent with his genre-bending soundscape." - Notion

"Canadian supernova of talent. His voice is absolute perfection" - Wolf in a Suit

“Using his personal experiences and emotions to bolster his music is the key to Soran's evocative tunes…a craft that showcases his true ability as a storyteller.” - Earmilk

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 Today singer-songwriter Soran reveals his new single, the honest and confessional ‘Way Up’. Following on from the cosmic ‘Space Boy’ then the electronic alt- pop, sad bop ‘Tired’, 2021 saw Soran truly come into his own. Showcasing songwriting that oozes with honesty and an authentic confessional style narrative, piece by piece, Sorans unique puzzle is slowly slotting into place, revealing a story like no other.

Continuing to unveil his explorative concoction of alternative RnB, Lo-fi, spacey electronics and buttery soft vocals he now presents ‘Way Up’ via Universal Music Canada, the country’s leading music company. Fuelled by emotion and tinged with sadness, ‘Way Up’ stands as a courageous and moving beacon of hope. A push to keep going, a life jacket for those who may feel engulfed by the waves, Soran urges the listener and himself “I swear I’ll keep my head way up. I’ll keep on trying.”

The tragic loss of Sorans mother continues to surface in his songwriting, but not always in the way you might expect. Each single is a true homage to their relationship and her memory. It’s almost as if Soran is sending a direct message to her through his music, which at times is heartbreaking but it’s also such a beautiful means of communication and a highly intimate part of himself that he is openly sharing with his fans. 

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“‘Way Up’ is written by a future me talking to a present me about how I got over the pain of losing a loved one,” 

Soran invites his listeners in, in a way unlike any other, showing and sharing pieces of his Mother within his songwriting and therefore also directly with his fans. With each release her memory continues to live on and although she may not physically be here to be able to share in Sorans successes, she is an integral part of him and is carefully and beautifully interwoven into the art he is creating. 

“It’s ironic, because I’m doing all of the things that she wanted me to do now, but she’s gone. It sounds like me, yet so much of it is my mom. I find a way to celebrate her in every song.”

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The Montreal-based artist also announced he'll be getting back on the road joining Wild Rivers on the Western Canada leg of their tour. (New tour dates tbc)

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